Residential & Commercial HVAC

The HVAC Marketing Playbook We Run For Our Own Clients.

Every post here comes out of work we have actually run for contractors, with the ad spend, the booked jobs, and the reasoning behind each decision written out so you can run it yourself or judge whether we know what we are doing.

Database Reactivation for Contractors: The 14-Day Campaign

Database Reactivation for Contractors: The 14-Day Campaignby: Michael KellyPublished on: 17/08/2026

Segment old leads, past customers, and unsold estimates with a 14-day email and SMS plan, a 3,000-contact example, and FTC and FCC rules.

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Database Reactivation for Contractors: The 14-Day Campaign