Words That Turn Strangers Into Buyers
Sales pages, VSLs, ad scripts, landing pages, and emails written to convert—by copywriters who've helped generate over $10 million for expert-led businesses.
Your Offer Is Great. Your Copy Isn't Selling It.
You have an offer that transforms lives. Your clients get results. But when you try to put it into words, something gets lost.
Your sales page is too long, too short, or just not converting. Your ads get clicks but no sales. Your VSL loses people before the pitch. Your emails get ignored.
You've tried writing it yourself—but you're too close to your own offer to see it clearly. You've hired cheap copywriters who delivered generic garbage that sounds like everyone else. You've used templates that feel hollow and don't capture what makes your offer different.
The gap between what your offer does and how your copy sells it is costing you thousands of dollars every single day.
You need copy written by someone who understands direct response, knows how to sell high-ticket offers, and can translate your transformation into words that move people to buy.
Conversion-Focused Copy for Every Step of Your Funnel
We write the copy that turns your traffic into revenue—from the first ad they see to the sales page that closes them.
Sales Pages
Long-form and short-form sales pages engineered to convert cold traffic into buyers. We handle the research, the hooks, the story, the offer presentation, and the close.
Video Sales Letters (VSLs)
Complete VSL scripts that hold attention and drive action. We write the hooks, the body, and the CTAs—structured for maximum engagement and conversion.
Landing Pages
Opt-in pages, webinar registration pages, and lead magnet pages written to maximize conversions and lower your cost per lead.
Ad Scripts (Video)
YouTube ad scripts, Facebook video ad scripts, and social media ad scripts built around proven direct response frameworks. Multiple hooks, angles, and variations.
Text Ads
Facebook, Instagram, and YouTube ad copy written to stop the scroll, hook attention, and drive clicks. Short form, long form, and everything in between.
Email & SMS Copy
Sales emails, launch sequences, nurture sequences, and SMS campaigns that convert your list into buyers.
The M.O.M. Method Behind 7-Figure Copy
Every piece of copy we write starts with deep research into three critical areas.
Copy for Every Stage of Your Funnel
Top of Funnel
- Facebook & Instagram Ads
- YouTube Ad Scripts
- Lead Magnet Pages
- Webinar Registration Pages
Middle of Funnel
- Email Nurture Sequences
- Webinar Scripts
- VSL Scripts
- Pre-frame Content
Bottom of Funnel
- Long-form Sales Pages
- Application Pages
- Order Pages
- Abandoned Cart Sequences
This Is For You If...
- You're an online coach, course creator, or expert with a proven offer that gets results
- You're running paid traffic and need copy that converts at scale
- You've tried DIY copy or cheap freelancers and the results weren't there
- You want copy written by people who understand high-ticket funnels
- You're ready to invest in copy that pays for itself many times over
This Is NOT For You If...
- You don't have a validated offer yet—copy can't fix a broken product
- You're looking for the cheapest option—we're not a content mill
- You want copy that sounds like everyone else—we write to convert, not to blend in
- You're not willing to invest in the research and strategy that makes copy work
Done-For-You Copy That Converts
Deep Market Research
We study your audience, your competitors, and your offer before we write a single word.
Strategic Copy Direction
We develop the hooks, angles, and messaging frameworks that drive your entire funnel.
Full Copy Deliverables
Complete, ready-to-deploy copy for whatever assets you need—sales pages, VSLs, ads, emails, landing pages.
Revision Rounds
We refine until the copy is right. Every project includes revisions to make sure it's perfect.
Multiple Variations for Testing
We deliver multiple hooks, headlines, and angles so you can test and optimize. We don't just guess what works—we give you options to prove it.
What Our Clients Have Achieved.
Real results from copy built to convert cold traffic into loyal customers.
Conversion rate increase after rewriting the funnel.
Cost per acquisition reduced drastically.
Registrations in less than 7 days.
Event tickets sold through copy-driven campaigns.
Total revenue generated for our clients.
"Michael Kelly is the best copywriter in the known universe."
"Michael Kelly is the go-to for anything emails or funnels."
"It's like renting a team of navy seals that are gonna build your funnels and write your copy."
"Seriously Mike, working with you in this short period of time has shown us how much our last team was unskilled."
"They were so effective I had them work on both of my businesses."
"Michael and his team built out the marketing and we've probably done over 2 million in revenue with their support since then."
Getting Started Is Simple
Book Your Gameplan Call
We'll discuss your offer, your funnel, and your copy needs to see if we're the right fit.
Research & Strategy
We dive deep into your market, your offer, and your audience to develop the messaging strategy.
We Write Your Copy
We deliver conversion-focused copy ready to deploy—with revisions until it's dialed in.
FAQ
Got questions? Here's the answers.
Sales pages, VSLs, landing pages, ad scripts (video and text), email sequences, SMS campaigns, webinar scripts, and more. If it needs to convert, we write it.
Timelines vary by scope. A single sales page typically takes 2-3 weeks including research and revisions. Larger funnel projects take 4-6 weeks.
We specialize in online coaches, course creators, and expert-led businesses selling high-ticket offers.
We're direct response copywriters who understand high-ticket funnels. We start with deep research using our M.O.M. Method (Market, Offer, Message) and write to convert—not just to sound good.
Yes. Every project includes revision rounds to make sure the copy is dialed in before you deploy it.
Investment varies based on scope. Book a gameplan call to discuss your project and get a custom quote.
Yes. We can write new copy for an existing funnel or rewrite underperforming pages, emails, and ads.
Ready for Copy That Actually Converts?
Your offer deserves words that sell it. Copy that captures the transformation you deliver and moves people to take action.
Book Your Gameplan Call →